Client
Metal Allegiance, Music Zoo, Jackson/Fender Guitars, Jagermeister, TKO Booking
Date
2014-2015
Services
Creative Direction, Business Consulting, Event Production
Role:
Creative Direction, Consulting, Event Production
Challenge:
After years of successful Metal Masters events, ownership changed hands and the brand new Metal Allegiance was born. I was asked to help create the creative elements of the Metal Allegiance event at the House of Blues in Anaheim to kick off the annual NAMM convention. I was tasked with creative direction, business consulting and event production, including the creation of custom posters, T-shirts and guitars.
The Event:
The Metal Allegiance took place in Anaheim, California on January 21st at the House Of Blues, in Anaheim. The event streamed live worldwide via MusicZoo.com.
Testimonials:
“Metal Allegiance packs a lot of entertainment value; it’s fun, it’s loose and offers fans a line-up of charismatic musicians in multiple incarnations that they might have not witness before or ever.”
-Oregon Music News
“Metal Allegiance brought the pro bowl of heavy metal hitters to Downtown Disney with a mix of favorites that left fans cheering for more.”
-National Rock Review
