The Metal Masters

Client
Samson Technologies Corp., Gear Gods

Date
January 22nd, 2014

Services
Producer, Broadcast Licensing, Creative Direction, Artist Relations

LAUNCH PROJECT

Client:
Samson Technologies Corp., Jagermeister, The Blast Beat Network, Schecter Guitars

Role:
Producer, Broadcast Licensing, Creative Direction, Artist Relations

Challenge:
After years of partnering and assisting the Metal Masters series, I was brought on to help produce the 5th Annual Metal Masters concert. In past years I had helped broker the Metal Masters broadcast deals and media partnerships, as well as artist signings and creative direction. This year I was tasked with helping book new talent, creative direction and event production.

The Event:
Metal Masters 5 took place in Anaheim, California on January 22nd at the House Of Blues, in Anaheim. The event streamed live worldwide via GearGods.net. Metal Masters 5 brought back some of the best performers from the previous clinics while adding some new faces like Steve Vai, Rex Brown and Chuck Billy. As always, fans were treated to unforgettable performances, instructional lessons and once-in-a-lifetime musical partnerships that celebrated the greatest in heavy metal. Metal Masters 5 featured Philip Anselmo (Pantera/Down), Kerry King (Slayer), Gary Holt (Slayer/Exodus), Scott Ian (Anthrax) Charlie Benante (Anthrax), Frank Bello (Anthrax), David Ellefson (Megadeth), Chris Broderick (Megadeth), Billy Sheehan (Winery Dogs), Mike Portnoy (Winery Dogs) and newly added masters Rex Brown (Pantera/Kill Devil Hill) and Chuck Billy (Testament).

Testimonials:
“Josh is the real deal. The first time he and I spoke, I knew we were both destined to do great things together for our respective brands. The music community is a much better place when Josh is running around doing his thing.”
—Mark Menghi, Director of Marketing, Samson Technologies Corp

“Metal Masters over-delivered once again and proved itself to be one of the premier annual metal events on the planet.”
—Chris Epting, Loudwire.com

Clips:
“I’m Broken”
“Angel of Death”
“Mouth For War”
“Fucking Hostile”
“Strength Beyond Strength”
“Wrathchild”
“Shyboy”